At Search Services we take pride in providing the highest level of customer service in the industry. The links below provide answers to the most commonly asked questions we receive.

SEO

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What is a SEO or Search Engine Optimization?
SEOs specialize in techniques that optimize your website in higher placing on the search engines and to make sure your website is search engine friendly.
Why do I need to submit my site to all of these search directories?
Search engines and directories are the main source of traffic to every website. Using Search Services will get your site listed and boost your linking popularity. This is critical in getting your website's ranking on search engines. The more links you have to your site, the higher natural listing you will get.
Why is my site not in the search engines?
The website might not be "search engine friendly." The site may be missing information crucial to indexing your webpage. The site can contain scripts that prevent spiders or bots from crawling through your website.
How can I attract spiders to my site?
Spiders must find your page through links from other pages that are already indexed by the search engines. Spiders will re-visit your site more often to look for updated content.
Why are keywords important?
Keywords are what lead search engine users to your site. Keywords should be specific to your site. Choosing appropriate keywords is crucial to your site achieving higher ranking.
Will I need to re-design my website in order to be "search engine friendly"?
You will not have to re-design your website. You can adjust content and codes to focus on your keywords. Sites with high flash or image content and sites that are dynamically generated may need to be re-designed.
How do search engines work?
The search engines rely on three factors:
  • Crawling - search engines use automated systems called spiders or crawlers. The spiders index content, images text, links and meta data.
  • Index - information obtained by the spiders that are organized describing what information was taken from the pages visited.
  • Algorithm - a complex formula used by the search engines to determine the importance of each page.
How can a Header tags help my site?
Use them to define your page's organizational structure and simplify page navigation. Well-written header text informs visitors and helps them navigate through your page - maybe keeping them at your site longer. Effective header tags will even increase your site ranking on some search engines.
What is an HTML Title and why should I use it?
An HTML Title describes the contents of your web page in one sentence. It's likely to appear in search engines' results and in bookmarks. It's also the first thing a search engine's spider sees on your page. Since your title will be seen by both readers and search engines, it's particularly important.
Why use image tags?
If your webpages use images, image maps or photos, you should make use of the ALT image tag. ALT image tags are an extension to images which displays alternative text for users who cannot read images (such as Search Engines). This is most beneficial with search engines that index full text, because you are now providing search engines a textual representation of your graphics and the ability to index more content about your website. The more images, the more advantage you have in using the ALT image tag, giving you room for more descriptions to include in search engines. This technique has shown to be quite effective, especially for users who have graphics at the top of their pages and with users who use a large number of images. The syntax for the ALT image tag is included below including a sample usage.
What is a sitemap and what does it do?
Sitemaps are a great way for a search engine spider to crawl all the pages of your website, and there are two different types to use. Google allows webmasters to create a Google Sitemap XML file to tell the Googlebot all the pages that are in your site. The other kind of sitemap is on your website and lists the pages of your site with links. If your website is very large, break up the sitemap into multiple categorized pages.

SEO Terms

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What is Natural Listing?
A natural listing is an un-paid for search engine listing position.
What do I have to do to submit my website?
Search Services is the most common website submission service and is the easiest to use anywhere. All you have to do is complete one simple form that describes your website and your web address and hit submit, that's it.
What is a SEO or Search Engine Optimization?
SEOs specialize in techniques that optimize your website in higher placing on the search engines and to make sure your website is search engine friendly.
What is a "search engine friendly" site?
The term describes a website that uses highly targeted keywords, the correct usage of meta tags and that does not contain broken links. There are many more variables that contribute to a search engine friendly website.
What is PageRank™?
PageRank is a system designed by Google, it measures a web page's importance by calculating the link and links related factors. The PageRank scale is from 0-10. A higher PageRank is obtained by having links from sites that have a higher PageRank.
What is a Search engine spider or Googlebot?
A spider is used by search engines to visit pages and then process them to be indexed later. The spiders can also be used to check for broken links and validating HTML. Googlebot is Google's version of the spider.
What is a Landing Page?
Landing pages are pages that serve as an entry point for search engine users. These pages when properly optimized provide additional detail relevant to the content in the search listings.
What does it mean to Index my site?
The index of a site is a listing in a database of all the content and information about your site this includes all the meta-data as well as all the visible content and information on who visits your page and what pages link to yours. The indexer that sorts every word on every page and stores the resulting index of words in a huge database. It takes search engines about 2 weeks to 4 months to index your site. It may take longer for the search engine spiders to update the ranking of your site. The search engines usually update quarterly.
How do search engines work?
The search engines rely on three factors:
  • Crawling - search engines use automated systems called spiders or crawlers. The spiders index content, images text, links and meta data.
  • Index - information obtained by the spiders that are organized describing what information was taken from the pages visited.
  • Algorithm - a complex formula used by the search engines to determine the importance of each page.
What is W3C compliance and Section 508 compliance?
  • W3C compliance entails clean code without errors.
  • Web standards is the term web developers use to refer to the World Wide Web Consortium's (W3C) specifications and guidelines for markup languages (such as HTML, XHTML, XML and, for document layout, CSS, XSL). The World Wide Web Consortium (W3C) develops open specifications (de facto standards) to enhance the interoperability of web-related products. Writing web pages in accordance with these standards significantly reduces the cost of web site production and maintenance and ensures that we develop sites that will work across current and future browsers and other devices, including assistive technology.
  • Section 508 compliance involves enabling your site to be readable and usable by users with various disabilities, often referred to as accessibility.
What are keyword meta tags?
Meta Tags are lines of HTML code embedded into webpages that are used by search engines to store information about your site. These "tags" contain keywords, descriptions, copyright information, site titles and more. They are among the numerous things that the search engines look for, when trying to evaluate a web site.
What are Reciprocal Links?
Reciprocal links are arranged when two web sites agree to link to each other. Reciprocal links are also known as "link swaps", "link exchanges" and "link partners".
What is an internal link?
An internal link is a link that jumps to content within the same domain as the current page.
What is an external link?
An external link is a link that jumps to content outside of the current domain.
What is an Outside links?
Outside links are links that point to your site from other domains. Most search engine algorithms, Google and Yahoo specifically, look at the sites linking toward yours to determine "popularity." The more high-quality links, the more popular your site and the higher your position in search engines. ("High-quality" is the operative word here. Links from link farms are not considered "high-quality" and may get your site penalized.)
What is an HTML Title and why should I use it?
An HTML Title describes the contents of your web page in one sentence. It's likely to appear in search engines' results and in bookmarks. It's also the first thing a search engine's spider sees on your page. Since your title will be seen by both readers and search engines, it's particularly important.
What is a sitemap and what does it do?
Sitemaps are a great way for a search engine spider to crawl all the pages of your website, and there are two different types to use. Google allows webmasters to create a Google Sitemap XML file to tell the Googlebot all the pages that are in your site. The other kind of sitemap is on your website and lists the pages of your site with links. If your website is very large, break up the sitemap into multiple categorized pages.
What is an optimized page name?
Page name is a complete description of each indivual page on your website. In example if your webpage's title was "about us" your page name should be about_us.html or aboutus.html.

Search Services General

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What is Search Services?
Search Services is the industry leader in website submission services that allows you to submit your website to over 100,000 search directories with one easy form.
Does Search Services submit to Google and the rest of the top search engines?
Search Services submits to all of the top search engines including: Google, Yahoo, AOL, Excite, MSN, Alta Vista, LYCOS, Looksmart, DMOZ, Netscape, HOTBOT, IWon, AlltheWeb, TEOMA, Ask Jeeves, Dogpile, GO.com and many more.
What do I have to do to submit my website?
Search Services is the most common website submission service and is the easiest to use anywhere. All you have to do is complete one simple form that describes your website and your web address and hit submit, that's it.
How much does it cost?
Search Services is a one time fee of $75.00 for the service and we submit to all of the top search engines and directories.
Search Services is so cheap compared to others, why?
The Search Services team has invested countless hours to develop our own patent pending proprietary software that does all the work. Search Services is totally automated and is able to submit your website quickly and passes this savings onto you.
How long does the Search Services process take?
Search Services starts submitting your website as soon as you complete your order.
Do I get confirmation of my order?
Yes, we will email you a receipt as soon as you complete your submission form. The receipt will have a order # for your records. Use this order # when contacting us about your account.
When should I start seeing results?
It takes search engines about 2 weeks to 4 months to index your site. It may take longer for the search engine spiders to update the ranking of your site. The search engines usually update quarterly.

Search Services Cost

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How much does it cost?
Search Services is a one time fee of $75.00 for the service and we submit to all of the top search engines and directories.
How much does Website Surveillance cost?
Website Surveillance TM is available free to Search Services customers with Monthly Blast!